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The Global White Lion Protection Trust is proud to announce the winners of the White Lion R.O.A.R Award [the White Lion Recognition of Animal Rights Award] for 2008. The Award was launched in 2007 to publicly acknowledge individuals and organizations that adhere to sound conservation principles and actively work to protect the rights of all animals - particularly those of the White Lions. In the context of a robust canned hunting industry, which continues to exploit economic justifications for its malpractices, particularly in the captive White Lion breeding industry, we are often approached by the public to verify the authenticity of various animal breeding/game farming operations. Rather than 'naming and shaming' unethical operations, we have introduced the White Lion R.O.A.R Award to recognise people who do practice ethically and, who actively attempt to remedy these injustices. Many thanks to the public for nominating individuals who are dedicated to preserving animal rights and whose challenging and important work is worthy of support.