Did you know?
The cubs are not rescued or orphaned
The vast majority of lion cubs originate from captive breeding farms that confine the mother lions to cages, often under appalling conditions. Many of these facilities claim that the lion mothers abandon their cubs, but this could not be further from the truth: the cubs are ripped from their caged mothers within days of birth, resulting in incredible trauma to the mother lion and her cubs.
The baby cubs are then hand-raised (usually by unsuspecting volunteers) and used as props to be repeatedly petted and photographed by tourists for money. Once the cubs are too big to cuddle commercially, they are moved on to the “Walking with Lions” tourist industry.
In South Africa, it is now estimated that there are approximately 450 captive breeding farms and facilities that are holding up to 13,000 enslaved lions, housed in confined, unsanitary, virus-filled and inhumane conditions. Some of these lions never see the outside world, living their entire lives crammed inside small over-crowded cages, many on hard concrete and without a single tree for cover.
The lions are not reintroduced into the wild
In South Africa, lions that have been hand-raised and are habituated to humans through cub petting or commercial lion walking tourism practices are not legally permitted to be released into the wild.
Despite this, most of these captive breeding centres fraudulently claim that the lions whom the tourists are cuddling will be returned to the wild.
The mother lions are used as breeding machines
In Nature, mature lionesses usually raise a litter of cubs every two to three years, and are known as the most loving mothers imaginable – so loving that they would give their lives to save their cubs.
These industrialised captive-breeding centres show contempt for their true natures, forcing young females to breed underage, once they are considered too big to walk with tourists. Thereafter, they have their new-born cubs forcibly removed days after being born in caged circumstances. This results in the traumatised lioness going back into oestrus, where she is forced to breed again, only to have her babies taken from her again. These highly sensitive wild creatures are treated as nothing less than “breeding machines”, often forced to bear litters two to three times per year.
As deeply loving mothers and Nature’s only truly social cats, this experience is nothing less than agony for these sensitised creatures, artificially removed from the wild.